Meet the founders

Two women sitting side by side, both smiling at the camera. One has long dark hair and the other has blonde hair. They are dressed casually in dark tops and jeans, and are sitting against a plain light-colored background.

We’re a female-founded, female-run creative social media agency that builds lifestyle, beauty, celebrity & fashion brands and personalities into trending and relevant household names.

Founded by two childhood best friends with over 20 years of digital marketing experience between them, The Edit thrives by bringing that BFF approachability and trust to their clients. We’re in it for more than just the ‘gram (though we’re really, really good at that). We’re in it for the rush of launching a campaign that gets to 1 million followers in the first 24 hours, for the thrill of an event that gets covered by every major media outlet, for the butterflies of an instantly sold-out collab.

We deliver - on a grand scale. Our clients reach 50 million people per day on Instagram alone, and nearly 90 million consumers per day across platforms.

We’ve been doing this a long time. We know what incentivizes shoppers, what inspires consumers to tap that heart button, what influences millennials. We specialize in creating that can’t-miss content, writing those why-didn’t-I-come-up-with-that taglines, and conceptualizing those witty and trending hashtags.

Work with us
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“the edit is one of the most talked-about female-driven businesses out there.”

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